I decided to undertake the project with Ralph Lauren Fragrances because the brand itself is iconic. I wear the clothes (from the Ralph Lauren Collection), and out of the 3 bottles of cologne/ perfumes that I own (1 cologne and 2 perfumes) Ralph Lauren Double Black is the cologne that I own. It was a pleasure to sit in my lab (den) and think of something different when approached with the project. Swagger360 is about thinking outside the box... it's about being creative, it's about giving you the unexpected twist, while supplying you with the expected quality.
I started off by lining up the bottles, thinking of the images/ feelings I wanted to portray, finding the solid team to work with, and making it happen. Teamwork, commitment, and follow through.
For a chance to win a bottle of one of the 4 Fragrances, re-post the video(s) clips, and send me the link (facebook, or your own blog). I'll be giving away a few bottles at the end of 4 video collaboration.